The Best Fundraising Option for Disciplined Entrepreneurs

Being a representation of what your product will be when it is finally developed based on what you know at this point in the process, the High-Level Product Specification has multiple benefits, most notably getting customer funding.

How to Create A Persona and an End-User for Your Startup

How to Create A Persona and an End User for Your Startup

I know from personal experience how tempting it can be to skip over or rush through defining your end user and persona because you’re eager to finally develop the tech and change the world. With the risk of sounding like a broken record: don’t do it. Take the necessary time to do it properly.

The Problem Statement Canvas for Innovators and Founders

The Problem Statement Canvas for Startups and Innovation Teams

The real talent in all entrepreneurship—not only in tech startups—is finding the right problem, not building the right solution. In other words, it is vital to have the skills of Sherlock Holmes, not only those of Doc Brown. Discover our problem statement canvas for startups and innovation teams.